A.M. MOTORS: A Legacy of Excellence and Empathy
A.M. MOTORS, a name synonymous with Maruti Suzuki in Kerala, boasts a remarkable journey that began in 2000. From its inception as an authorized dealership, A.M. MOTORS has grown into a powerhouse with a presence across 6 districts.
Their success story isn't just about numbers. A.M. MOTORS prioritizes customer satisfaction, evident in their national recognition for the lowest customer complaints. This commitment extends beyond sales; their TRUE VALUE division facilitates used car exchange and sales of Maruti-certified pre-owned vehicles, offering a holistic car ownership experience.
Innovation is a cornerstone of A.M. MOTORS' philosophy. They hold a Limca Book of Records title for delivering a staggering 205 Alto 800 cars in a single day, just after its launch. This feat, achieved through ingenious marketing strategies, exemplifies their drive to push boundaries.
Their innovative spirit has been rewarded with multiple national awards from Maruti Suzuki, including the coveted All-India Award for highest sales. This recognition stands as a testament to their exceptional performance and dedication to the brand.
At A.M. MOTORS, a customer-centric approach reigns supreme. Their unwavering commitment has earned them the distinction of being a ROYAL PLATINUM Maruti dealer for 15 consecutive years and a Nexa Alpha band dealer for 9 years in a row. These prestigious titles are a direct reflection of the trust and loyalty they have built with their customers.
However, A.M. MOTORS' success story extends far beyond sales figures and awards. They foster a company culture built on teamwork. Their leadership comprises experienced visionaries with a proven track record, ensuring the company stays ahead of the curve and adapts to the ever-evolving automotive landscape.
A.M. MOTORS recognizes the importance of employee well-being. As part of their ambitious Vision 2030, they have embarked on an initiative to construct houses for deserving employees. This unique program highlights their commitment to their workforce, fostering a sense of belonging and security.
A.M. MOTORS is more than just a car dealership; it's a family. They prioritize customer satisfaction, employee well-being, and continuous innovation.
1. 2023-24 :
- A.M. MOTORS adjudged ROYAL PLATINUM Dealer(Arena Channel) for superlative performance in 2023-24 for the 15th year in a row
- A.M. MOTORS also bagged the coveted ALPHA band in NEXA channel in 2023-24, the 09th year in a row
- Highest 1st year retention
- Highest retail target achievement - A.M. MOTORS Malappuram(Regional)
- League of extraordinary - 202 average retails - A.M. MOTORS Malappuram(Regional)
- Highest Strong Hybrid Penetration - A.M. MOTORS Malappuram(Regional)
- Highest growth in NEXA market share - A.M. MOTORS Malappuram(Regional)
- Highest Test Drive Penetration - A.M. MOTORS Group(Regional)
- Highest penetration of certified manpower - A.M. MOTORS Group(Regional)
- Highest MSSF D-R% - A.M. MOTORS Group(Regional)
- Highest exchange penetration - A.M. MOTORS Calicut(Regional)
2. 2022-23 :
- Highest performance band ROYAL PLATINUM for Arena Channel, 14th time in a row
- Highest performance band ALPHA for NEXA Channel, 8th time in a row
- Lowest customer complaints per 1000 retails in NEXA channel(Sales)
- Highest Exchange Penetration(NEXA Channel)
- Maximum reduction in customer complaints, ARENA(Service)
- Lowest customer complaints per 1000 retails in ARENA channel(Sales)
- Highest 1st year Maruti Insurance retention
- Best product launch(NEXA Channel)
3. 2021-22 (All-India):
- Highest exchange penetration, ARENA
- Highest exchange penetration in SUV segment, ARENA
- Lowest CC Per 1000 at Parent Level (All India) ARENA
- Lowest CC Per 1000 at Parent Level (All India) NEXA
4. 2021-22 (Kerala) ARENA Channel:
- Highest exchange sales volume recovery (> 300 retail volume dealers)
- Achievement of zero stock – Calicut
- Achievement of zero stock – Malappuram
- Highest exchange penetration
- Highest corporate sales penetration – Malappuram
- Highest gain in corporate sales penetration – Malappuram
- Entry & Mid Hatchback Cars performance (>300 retail volume dealers) – Runner up
- Highest score, Human Resources Operating Standards (HROS)
- Highest retail recovery (> 300 retail volume dealers) – Malappuram
- Highest retail contribution change (> 300 retail volume dealers) – Malappuram
- Highest retail R-Outlet (A.M. MOTORS Valanchery)
- District with highest RTO market share (1st Runner-Up) – Malappuram
- Best pre-launch bookings for Brezza – Calicut (Jun 2022)
- Overall excellence – 1st runner-up trophy – Malappuram
5. 2020-21 (All-India):
- Highest Paid Service Productivity Rural-Workshops, ARENA
- Lowest CC Per 1000 at Parent Level (All India) ARENA. Monthly retail > = 500 in 2019-20
- Most Innovative Marketing True Value
- Highest Workshop Productivity Per Hour (Category-A Dealers > = 5 Bays) – NEXA
- Highest Exchange Penetration – NEXA
6. 2020-21 (Kerala) NEXA Channel:
- Highest penetration (Institutional Sales) – A.M. MOTORS Calicut
- Highest growth (Institutional Sales Penetration) – A.M. MOTORS Malappuram
- Highest village coverage (Sales) – A.M. MOTORS Malappuram
- Highest exchange sales penetration – A.M. MOTORS Calicut
- Highest Genuine NEXA Accessories (Limited Edition, IGNIS Sigma) – A.M. MOTORS Malappuram
7. 2020-21 (Kerala) ARENA Channel:
- Regional Manager Kerala Trophy Winner – A.M. MOTORS Group
- Highest Number of Models in Growth – A.M. MOTORS Calicut
- Highest Retail Growth in Kerala (Cat-C < 2500 Retails) – A.M. MOTORS Calicut
- Highest S-Presso Growth – A.M. MOTORS Calicut
- Highest Alto Growth – A.M. MOTORS Calicut
- Commercial Channel – Highest Super Carry Retails Runner Up
- Rural Sales – Highest RDSE Sales Growth – A.M. MOTORS Calicut
- Rural Sales – Highest Retail Growth in IFFCO – A.M. MOTORS Calicut
- Best Innovative Learning Tools – A.M. MOTORS Group
- Highest Percentage of DSEs With > 3 Cars Retail (Cat-C < 2500 Retails) – A.M. MOTORS Calicut
- Highest Percentage of DSEs With > 3 Cars Retail (Cat-A > 5000 Retails) – A.M. MOTORS Malappuram
- Highest Exchange Penetration – A.M. MOTORS MAlappuram
- Quality of Sales – Lowest CC Per 1000 – A.M. MOTORS Malappuram
8. 2019-20 (All-India):
- Highest 2nd year + MI retention (dealers above 6000 vehicles annual volume, all-channels)
- Highest 1st year MI retention (dealers above 6000 vehicles annual volume, all-channels)
- Highest Paid Service Productivity in R-Workshops – ARENA Channel
- Lowest CC Per 1000 – Sales (Car Vol 6000+ in FY 18-19) – ARENA Channel
- Highest S-Cross+Ciaz+Ignis+XL6 Sales to Overall Sales (Car Vol 1800-3000 in FY 19-20) – NEXA Channel
9. 2018-19 (Kerala) ARENA Channel:
- RMK – Best customer connect initiatives
- Maruti Insurance – Highest first year retention
- True Value – Highest sales growth
- Sales Manpower – Highest retention of Coach+Achievers
- New cars – lowest vintage stock
10. 2018-19 (Kerala) NEXA Channel:
- Award for excellence in NEXA Score Card assessment
- Highest GNA per car – NEXA Calicut
- Highest percentage of certified manpower – NEXA Malappuram
- Highest city-wise Ciaz:City ratio – NEXA Malappuram
- Highest NEXA ranking city – NEXA Malappuram
- Highest IGNIS retails to total retails – NEXA Calicut
- Highest S-Cross retails to total retails – NEXA MALAPPURAM
- Highest non-Baleno contribution to total retail – NEXA MALAPPURAM
11. 2018-19 (All-India):
- Highest number of E-Outlets & R-Outlets activation
12. 2017-18 (Kerala) ARENA Channel:
- True Value - Highest finance penetration
- True Value - Highest number of TV outlet activation
- Highest 1st year MI retention
- Highest volume in Brezza: Category-A dealers
13. 2017-18 (Kerala) NEXA Channel:
- Trophy for overall excellence
- Highest Exchange Penetration – NEXA Malappuram
- Highest NEXA Sales Operating Procedures (NSOP) score – NEXA Malappuram
- Highest Maruti Finance Penetration – NEXA Malappuram
- Highest Maruti Insurance Penetration – NEXA Malappuram
- Highest Genuine NEXA Accessories Penetration – NEXA Calicut
14. 2017-18 (All-India):
- Highest Customer Satisfaction (Service) South Zone – ARENA Channel
15. 2016-17 (Kerala) NEXA Channel:
- Highest NEXA excellence award
- Highest all-model GNA retail per car
- Highest all-model exchange penetration
- Highest finance penetration
- Highest Baleno GNA retail per car
- Highest percentage of certified sales manpower
- Highest NSOP (Nexa Standard Operating Procedure) score
- Highest extended warranty penetration (all-India no.11)
- Highest GNA per car (all-India no.1)
- Highest MyNEXA (customer loyalty programme) penetration
- Highest NSC (Nexa Score Card) score (all-India no. 2)
16. 2016-17 (Kerala) ARENA Channel:
- Highest POC Sales Volume
- Highest Exchange Sales Volume
- Most Innovative Product Launch
- Highest MGA-per-car: CAT-A
- Highest Growth MGA-per-car: CAT-A
- Highest MGA Retail per Service Load: CAT-A
17. 2016-17 (All-India):
- Best product launch – ARENA Channel
- Most Certified Manpower – NEXA
- Highest GNA-per-car: BALENO
- Highest GNA-per-car: Overall
18. 2015-16 (Kerala):
- Award for highest exchange sales volume
- Award for highest certified sales manpower certification
- Award for best BTL activities (below the line marketing activities)
19. 2015-16 (All-India):
- Workshop with best performance in CSI (non RO/ AO cities) – South Zone
- 1st runner up, minimum CC/ 10000 cars serviced
- Award for best BTL activities (below the line marketing activities)
20. 2014-15 (All-India):
- Workshop with best performance in CSI (non RO/ AO cities) – South Zone
- Award for innovative BTL activities (below the line marketing activities)
- Best performance – Wheels of India (sale to Govt employees), CAT-A dealers
21. 2014-15 Kerala:
- Champion of Champions Award – For Best Dealership in Kerala
- Dealership with Consistent Retail Sales Target Achievement
- Award for Highest growth in Wheels of India segment
- Best Rural Marketing Initiative
- Award for Highest Certified Manpower
- Award for Highest Service Kit Penetration
- Award for Highest Certified Car Ratio
- Award for Highest Finance Penetration (Percentage)
- Award for Highest Absolute Diesel Volumes – Retails
- Award for Highest Absolute Diesel Volumes – Wholesales
- Award for Highest Growth in EECO
- Award for Highest Growth in Retail Sales of WagonR
- Highest Free Service Customer Retention – Group Level
- Best Performance in Customer Satisfaction – (non RO/ AO cities)
- Highest Service Load Growth, < 1000 vehicles per month - Tirur Workshop
- Best Trained Workshop, Bodyshop - Malappuram
- Highest Paid Service Customer Retention, service load < 1000 vehicles per month - Tirur Workshop
- Highest True Value sales
- Best initiatives – True Value
- Kerala Simham Trophy (July & March)
22. 2013-14 (All-India):
- Workshop with best performance in CSI (non RO/ AO cities) – South Zone
- Highest sales of Alto + WagonR in cat-B cities
23. 2013-14 Kerala:
- Highest growth in POC sales
- Highest growth in True Value sales
- Highest growth in evaluations
24. 2012-13 (All-India):
- Best E-Outlet – Rural Market (Changaramkulam)
- Innovative New-Car Launch – Non JD Power Cities
- Malappuram workshop awarded for service excellence in H2 (Oct-Mar 2012-13)
25. 2012-13 (Kerala):
- Swift & Dzire Champion award for March 2013.
- Best Alto-800 Display award.
- Best Alto-800 Launch award.
- Highest Score by Parts Manager in MGP Contest.
- Best Showroom E-Outlet Award (Changaramkulam).
- Dealership with Best Complaint Resolution Time.
- Highest Penetration in Niche segment Under ISL Sales.
- Highest Penetration in Special Segment – Teachers & doctors.
- Highest MSIL Market Share – City Level.
- Highest Improvement in Market Share – City Level.
- Highest Retail Growth on Alto K10.
- Highest Retail Growth on Ritz-D.
- Highest Retail Growth on Omni.
- Highest Retails of Kizashi.
- Highest All-Model Retail Growth.
- Special Recognition for GM, A.M. MOTORS.
- Most Innovative Marketing & Sales Promotion.
- First Runner up – Champion of Champions Award for Best Dealership in Kerala.
- True Value awarded for overall excellence 2012-13
- True Value awarded for highest exchange target achievement
- True Value awarded for highest growth in exchange sales
- True Value awarded for best initiative – HR practice (observance of cultural day)
26. 2011-12 (All-India):
- Second Runner-up – Highest sales outlet level.
- Malappuram workshop awarded for service excellence in Q4 (Oct-Dec 2011)
27. 2011-12 (Kerala):
- Best camp performance.
- Best performance in recall camps.
- Highest trained manpower.
- Award for best regional manager (received jointly by SRMS and MOSN)
28. 2010-11 (All-India):
- Highest sales volume at outlet level.
- Young entrepreneur award for the CEO.
- Highest A-Star sales (Cat-A dealers)
- Innovative service marketing
- Malappuram workshop figured among top 10 non-JDP workshops for service excellence in Q2 (Apr-Jun 2010)
- Malappuram workshop figured among top 15 non-JDP workshops for service excellence in Q1 (Jan-Mar 2010)
29. 2010-11 (Kerala):
- Award for best initiatives for service load growth
- Award for highest improvement in exchange penetration
- Award for best performance in recall camps
30. 2009-10 (All-India):
- Award for the highest Non-Maruti-Insurance to Maruti-Insurance conversion.
- Award for highest outlet-level new-car sales (second runner-up).
- Award for consistent monthly growth in new-car sales (Cat B) – Winner.
31. 2009-10 (Kerala):
- Commercial Business Head Award 2009-10
- Award for Highest Percentage of Sales Experts (Kerala) 2009-10
- Award for Highest A-Star Sales as a Percentage of Total Sales (Kerala) 2009-10
- Award for Maximum Spares Inventory Reduction (Kerala) 2009-10.
- DPM’s Trophy (Network Manager) for True Value (Kerala) 2009-10
- Second runner-up (EO Trophy) in HR Managers contest (H2, 2009-10)
32. 2008-09:
- Award for Overall Excellence (Kerala) 2008-09
- Highest growth in sales volume (Kerala) 2008-09
- Maximum consistency in sales target achievement (Kerala) 2008-09
- Two awards won by True Value (used cars) division for 2008-09
33. 2007-08:
- Highest New-Car Insurance Penetration (Kerala) 2007-08
- Best in Innovative Service Marketing (Kerala) 2007-08
- Highest Sales Satisfaction Index (Non-JD Power Cities, Kerala) 2007-08
- Best Camp Performance (Kerala) 2007-08
- Young Dealer Owner award (Kerala) 2007-08
34. 2006-07:
- Most Consistent Lead Management (All-India), 2006-07
MANAGEMENT
At A.M. MOTORS® , a sale is not something we pursue. It is something that happens to us when we are immersed in serving our customers. We believe that there are no results inside our walls. The result of our business is a delighted customer. While product or price advantage can be easily duplicated, a strong customer service culture cannot be copied. Each and every one of our customer is our brand ambassador. We intend to achieve this by exceeding their expectation, always
Team
At A.M. MOTORS® , we have set the benchmark in automobile sales and service underpinned by first class service standards. And the result is; A.M. MOTORS® is the No.1 Maruti Suzuki Dealer in India and the most preferred and trusted Maruti dealer.
Mr. Nihas K.M.
CEO, A.M. MOTORS
Mr. Nihas K.M.
CEO, A.M. MOTORS
Mr. Nihas KM is a Civil Engineer by education and an entrepreneur by choice. Known for his passion for the business, he plunged headlong into it at a very young age and propelled A.M. MOTORS® to the position of pride it is in today. He is the winner of Young Entrepreneur Award from Maruti Suzuki
Mr. A Mohammed Iqbal
Managing Partner
Mr. A Mohammed Iqbal
MANAGING PARTNER
Mr. A Mohammed Iqbal is an alumnus of Aligarh Muslim University and has wide experience in automobile industry. He facilitated the foray of Maruti Suzuki into Malappuram district through establishing A.M. MOTORS® in the year 2000.
Mr. K. Rajendran
Chief Operating Officer
Mr. K. Rajendran
CHIEF OPERATING OFFICER
Mr. K Rajendran served the aviation arm of the Indian Navy for over 17 years. He is an Associate Member Aeronautical Society of India (AMAeSI). He chose to pursue a career in sales after his tenure with Navy. Joined A.M. MOTORS® in the year 2006 went on to establish himself as a well known figure in the industry.